Infinix has announced the full integration of DeepSeek-R1 AI across its range of smartphones, marking a significant step towards enhanced artificial intelligence capabilities for users. Devices running XOS 14.5 and above will now be able to access DeepSeek-R1 via an upgrade, while the upcoming NOTE series, set to launch in March, will feature the technology as standard.
The move underscores Infinix’s commitment to making AI-driven innovation more accessible, particularly for younger consumers who form the brand’s core audience.
AI-Powered Assistance for Smarter Devices
DeepSeek-R1 has been seamlessly incorporated into Infinix’s Folax assistant, enabling users to interact with advanced AI functions through both voice and text. By activating the Deep Thinking Mode within the Folax interface, users can take advantage of improved information retrieval and processing capabilities, making everyday tasks more efficient.
With AI becoming an integral part of modern smartphone experiences, Infinix believes this integration will enhance both productivity and convenience for its users. The brand has positioned itself as a leader in AI-driven mobile technology, ensuring its devices keep pace with evolving consumer expectations.
Expanding the AI Ecosystem
Infinix has long championed an AI-first approach, with its brand mission focused on “User First” and “Empowering the Global Young Generation.” As the industry moves from the Gen Alpha to the Gen Beta era in 2025, AI-driven advancements are expected to accelerate, prompting Infinix to deepen its investment in next-generation technology.
As part of this vision, the company has introduced the “Infinix AI∞ Beta Plan,” which will drive AI integration across various aspects of daily life, from gaming to smart home devices. The upcoming AI Spring Launch Event, set for late March, will serve as a platform to unveil a broader AI ecosystem encompassing AI-powered smartphones, gaming enhancements, and AIoT solutions.
In a first for the brand, the event will adopt a vertical-format presentation style, aligning with evolving content consumption trends among younger audiences. The event, centred around the Infinix AI∞ Lab, will highlight innovations designed to make AI technology more intuitive and widely accessible.
A New Era of AI-Driven Innovation
The full-scale adoption of DeepSeek-R1 AI marks a pivotal moment for Infinix as it seeks to redefine the smartphone experience. With AI capabilities now embedded into its devices, the brand is setting the stage for a new era of smarter, more responsive technology.
By integrating AI into core functionalities, Infinix aims to provide users with enhanced efficiency, better decision-making support, and a more seamless digital experience. As anticipation builds for the March product launch, the company remains focused on its vision of leveraging AI to empower a new generation of tech-savvy consumers.
Further details on Infinix’s AI advancements and product innovations will be revealed in the lead-up to the AI Spring Launch Event.
